1993-2022  answers to Yulin

To promote the urban renewal project Excellence Real Estate Group Ltd. started in the centre of Chengdu. The project stands outside of the most interesting and historical district of the city - Yulin.

City, People, Lifestyle, Dwelling

Created an urban renewal special exhibition for the promotion, a historical, interesting, and legendary aspect of Yulin was presented. Customers can read, hear, and discover the mystery of Yulin beyond their understanding. All this is to introduce a possible new home to them.

The exhibition had over 10000 visitors in the 36-day duration.

Main contributions of mine:

- tailored advertising plan according to the location of the project

- interviewed and created content for the People section, presenting it in the way of a text and a signature item for 9 stores in Yulin

- coordinated with stores in Yulin for the wall map information and posted posters

- supervised the execution of visual design and curating process

- edited the displayed video for the Lifestyle part

- assisted in preparing the guest list

Exhibition duration: 01/05/2022-05/06/2022
Chengdu, China

Photography Z/S Studio & 5fz
Publication Z/S Studio

Mango TV Article Content

Photography

The 5th The Ideal Land Children’s Theatre Festival